Justine Ezarik is a pretty blond girl who calls herself iJustine and gets hundreds of thousands of hits on her YouTube videos of her doing completely irrelevant bullshit like shopping or telling boring stories to the camera, because of the fact that young men will generally watch pretty blond girls do anything, which then makes said girl popular, which then attracts young female viewers, who will watch popular girls do anything. Mindless lemmings drawn to reflections of our own vapid selves, we all are. For a more thoughtful exploration of this issue, let's see what former Gawker ed. Emily G...

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